Our work
HIGHLIGHTS.
Explore our work across film, brand campaigns and live events. Choose an in-depth case study or a recent highlight to see how ProDance talent contributes to each production.
Selected Work
Kieran, Hashna and Leah feature in Samsung foldables campaign
Kieran Lai, Hashna Siva and Leah Dane bring their movement to Samsung's foldables campaign, filmed at Sky Studios Elstree.
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Throwback: The Art of Storytelling
Fifteen years ago we unveiled a two-minute short that still gives us goose-bumps: The Art of Storytelling. Shot in the skeletal shell of London’s brand-new Heron Tower, the film fused raw breakdance with a skyline normally reserved for high finance. Today we’re looking back at how that ambitious little project set the tone for everything ProDance Agency would become.
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Nike Unite Store Launch at Cheshire Oaks
Our dancers brought the energy to Nike Unite's Cheshire Oaks store launch with freestyle performances, workshops, and beats from DJ Selector KB, keeping crowds engaged despite challenging weather conditions. Read the full story of how ProDance's talented dancers and technical setup made this retail launch a memorable success.
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ASOS Foundation Gala
ProDance showcased world-class breaking talent at The Roundhouse in Camden for the ASOS Foundation gala, featuring Olympic breakers Hiro10, Stefani, and UK legends Kid Karam and Roxy, with live music by DJ Khan Fu. The event raised funds through an exclusive auction while highlighting breaking's evolution from street culture to Olympic sport.
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Red Bull Pole Position at F1 British Grand Prix
ProDance brings elite breaking talent to Red Bull Pole Position during the British Formula One Grand Prix weekend at Silverstone. Red Bull BC One Allstar Sunni leads a stellar line-up of the UK's top breakers, including Kid Karam, Cri6, and Kid Kelvin, performing for VIP guests at the exclusive trackside hospitality suite.
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Team GB Ball at The Savoy
World-class breakers Kid Karam and Sunni delivered a spectacular performance at The Savoy, celebrating breaking's Olympic debut in front of HRH Princess Anne at the Team GB Christmas Ball.
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London Lions vs Paris Basketball
ProDance Agency hosted an all-star line-up of Britain's finest breakers for a spectacular half-time demonstration at the London Lions vs Paris Basketball match at the Copper Box Arena for the Eurocup final. This exclusive performance marked a significant moment in the lead-up to Breaking's historic Olympic debut at the Paris 2024 Games.
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Breaking Point Movie
ProDance artists Kid Karam, Kid Kelvin, and Jilou take centre stage in the Sky Original movie Breaking Point, delivering electrifying performances that bring the world of competitive breakdancing to life. Directed by Max Giwa and Dania Pasquini, the film showcases the incredible talent and authenticity of ProDance’s roster, with Kid Karam and Kid Kelvin starring as adopted brothers navigating the highs and lows of the breakdancing scene, while Jilou shines in a leading role. Discover how ProDance powered this cinematic celebration of dance, now streaming on Sky Cinema.
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The Queen's Platinum Jubilee Pageant
We supplied 25 support dancers & 10 elite breakers for the iconic 80s float, performing alongside British legends in Her Majesty’s final grand celebration!
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Steph Features in Primark Commercial
Watch the commercial for Primark's new range featuring Steph.
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James Brown tribute on BBC Strictly
Brooke, Breakz, Roché and Dharmz perform live on the BBC alongside the Strictly pros in a tribute to James Brown choreographed by Christopher Scott.
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